A note from Alexa
I help familiestalk about moneywithout the fear.

I've spent more than sixteen years in finance, and I'm still in it every day. I'm also a mom of three who gets asked “why can't we just buy it?” at least once a week. Everything I make now is for both of those parts of my life.
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Meet Alexa
Planner. Founder.Mom, first.


Alexa left Harvard Business School at 26 to build LearnVest, which helped millions of people make their first financial plan and was acquired in 2015. She's a CFP®, a New York Times bestselling author, and a mom of three.
Alexa von Tobel left Harvard Business School at 26 to answer a question she couldn't let go of: why do smart, capable people have no idea how to manage their money?
Her answer was LearnVest, which helped millions of people make their first real financial plan and was acquired in 2015 for nearly $375 million. Along the way she became a Certified Financial Planner and a New York Times bestselling author.
Today she's raising three kids and building Financially Fearless so families like hers can learn about money together.
CFP® · NYT bestselling author · Forbes cover · Fortune 40 Under 40 · Harvard College
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